UC2: Unified Communications and Collaboration
UC2 (Unified Communications and Collaboration) is an IBM and Cisco joint project based on Eclipse and OSGi. It will offer the numerous Eclipse application developers a unified platform for an easier work environment.
The software based on UC2 platform will provide major enterprises with easy-to-use communication solutions, such as the Lotus based Sametime. In the future the Sametime users will benefit from such additional functions as click-to-call and voice mailing.[14]
Internal programs
Extreme Blue is a company initiative that uses experienced IBM engineers, talented interns, and business managers to develop high-value technology. The project is designed to analyze emerging business needs and the technologies that can solve them. These projects mostly involve rapid-prototyping of high-profile software and hardware projects.
In May 2007, IBM unveiled Project Big Green -- a re-direction of $1 billion per year across its businesses to increase energy efficiency.
Environmental record
IBM has a long history of dealing with its environmental problems. It established a corporate policy on environmental protection in the year 1971, with the support of a comprehensive global environmental management system. According to IBM’s stats, its total hazardous waste decreased by 44% over the past five years, and has decreased by 94.6% since 1987. IBM's total hazardous waste calculation consists of waste from both non-manufacturing and manufacturing operations. Waste from manufacturing operations includes waste recycled in closed-loop systems where process chemicals are recovered and for subsequent reuse, rather than just disposing and using new chemical materials. Over the years, IBM has redesigned processes to eliminate almost all closed loop recycling and now uses more environmental-friendly materials in their place.[15]
IBM was recognized as one of the "Top 20 Best Workplaces for Commuters" by the United States Environmental Protection Agency (EPA) in 2005. This was to recognize the Fortune 500 companies that provided their employees with excellent commuter benefits that helped reduce traffic and air pollution.[16]
However, the birthplace of IBM, Endicott, suffered IBM's pollution for decades. IBM used liquid cleaning agents in its circuit board assembly operation for more than two decades, and six spills and leaks incidents were recorded, including one 1979 leak of 4,100 gallons from an underground tank. These left behind volatile organic compounds in the town's soil and aquifer. Trace elements of volatile organic compounds have been identified in Endicott’s drinking water, but the levels are within regulatory limits. Also, from 1980, IBM has pumped out 78,000 gallons of chemicals, including trichloroethane, freon, benzene and perchloroethene to the air and allegedly caused several cancer cases among the villagers. IBM Endicott has been identified by the Department of Environmental Conservation as the major source of pollution, though traces of contaminants from a local dry cleaner and other polluters were also found. Despite the amount of pollutant, state health officials cannot say whether air or water pollution in Endicott has actually caused any health problems. Village officials say tests show that the water is safe to drink.[17]
Solar power
Tokyo Ohka Kogyo Co., Ltd. (TOK) and IBM are collaborating to establish new, low-cost methods for bringing the next generation of solar energy products, called CIGS (Copper-Indium-Gallium-Selenide) solar cell modules, to market. Use of thin film technology, such as CIGS, has great promise in reducing the overall cost of solar cells and further enabling their widespread adoption.[18][19]
IBM is exploring four main areas of photovoltaic research: using current technologies to develop cheaper and more efficient silicon solar cells, developing new solution processed thin film photovoltaic devices, concentrator photovoltaics, and future generation photovoltaic architectures based upon nanostructures such as semiconductor quantum dots and nanowires.[20]
Dr. Supratik Guha is the leading scientist in IBM photovoltaic research.[20]
Corporate culture of IBM
1970s IBM System/3 with characteristic blue hardware.
Big Blue is a nickname for IBM; several theories exist regarding its origin. One theory, substantiated by people who worked for IBM at the time, is that IBM field reps coined the term in the 1960s, referring to the color of the mainframes IBM installed in the 1960s and early 1970s. "All blue" was a term used to describe a loyal IBM customer, and business writers later picked up the term.[21][22] Another theory suggests that Big Blue simply refers to the Company's logo. A third theory suggests that Big Blue refers to a former company dress code that required many IBM employees to wear only white shirts and many wore blue suits.[23][21] In any event, IBM keyboards, typewriters, and some other manufactured devices, have played on the "Big Blue" concept, using the color for enter keys and carriage returns.
Sales
IBM has often been described as having a sales-centric or a sales-oriented business culture. Traditionally, many IBM executives and general managers are chosen from the sales force. The current CEO, Sam Palmisano, for example, joined the company as a salesman and, unusual for CEOs of major corporations, has no MBA or postgraduate qualification. Middle and top management are often enlisted to give direct support to salesmen when pitching sales to important customers.
The uniform
A dark (or gray) suit, white shirt, and a "sincere" tie[24] was the public uniform for IBM employees for most of the 20th century. During IBM's management transformation in the 1990s, CEO Lou Gerstner relaxed these codes, normalizing the dress and behavior of IBM employees to resemble their counterparts in other large technology companies.
IBM company values and "Jamon"
In 2003, IBM embarked on an ambitious project to rewrite company values. Using its Jam technology, the company hosted Intranet-based online discussions on key business issues with 50,000 employees over 3 days. The discussions were analyzed by sophisticated text analysis software (eClassifier) to mine online comments for themes. As a result of the 2003 Jam, the company values were updated to reflect three modern business, marketplace and employee views: "Dedication to every client's success", "Innovation that matters - for our company and for the world", "Trust and personal responsibility in all relationships".[25]
In 2004, another Jam was conducted during which 52,000 employees exchanged best practices for 72 hours. They focused on finding actionable ideas to support implementation of the values previously identified. A new post-Jam Ratings event was developed to allow IBMers to select key ideas that support the values. The board of directors cited this Jam when awarding Palmisano a pay rise in the spring of 2005.[26]
IBM launched another jam session called InnovationJam 2008.[27] This jam began on October 5 at 6:00 p.m. US EDT and continued for 72 hours through October 8. Unlike past jams, Innovation Jam 2008 involved wide participation from hundreds of IBM's clients, business partners and academics from around the world as well as thousands of IBM's own employees.
Open source
IBM has been a leading proponent of the Open Source Initiative, and began supporting Linux in 1998.[28] The company invests billions of dollars in services and software based on Linux through the IBM Linux Technology Center, which includes over 300 Linux kernel developers.[29] IBM has also released code under different open-source licenses, such as the platform-independent software framework Eclipse (worth approximately US$40 million at the time of the donation),[30] the three-sentence International Components for Unicode (ICU) license, and the Java-based relational database management system (RDBMS) Apache Derby. IBM's open source involvement has not been trouble-free, however
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